VELO Nicotine Pouches Product Review
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Time to read 17 min
Excellent ★★★★★ 4.9 on reviews.co.uk
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Time to read 17 min
By Louise Johnson
Louise is a senior product tester for Two Wombats, with extensive experience in testing a range of nicotine products such as gum, patches and pouches. She is passionate about helping people make informed decisions about the products they use.
Additional Testing by Stephen, James, and Clare
VELO nicotine pouches, the Swedish marvels from British American Tobacco (BAT), are innovative products that have garnered global attention! As a key player in the pouch market, VELO has a strong presence in Sweden, the UK, and much of Europe. For true pouch aficionados, VELO is a prominent name that resonates for its massive flavour and strength ranges. Taste Scandinavian tradition with a unique twist with VELO!
Abundant with flavour, the brand has become synonymous with variety, presenting a wide array of flavours and nicotine strengths to suit every taste preference. Speaking of which, we must discuss the fact that VELO is undergoing a revamp of its flavour offerings. Currently, the names and labelling of flavours differ depending on what country you reside in. However, the brand is currently dedicated to standardising its flavour selection across Europe.
This process entails saying goodbye to some familiar flavours, as several of VELO's signature options are receiving a fresh new look with updated names. Simultaneously, some flavours will or have been retired from VELO’s flavour range. While all this might seem confusing, it actually serves as a revitalising and exciting change for VELO! Prepare to be tantalised by VELO’s fresh and invigorating flavour range!
While we’re at it, let’s discuss what else makes VELO nicotine pouches the talk of the town! For starters, VELO is a dominant player in the market across Europe, and the brand has its eyes set on global domination. As the popularity of nicotine pouches spreads across the world, VELO hopes to be the predominant name in the market.
On top of that, VELO nicotine pouches are all about delivering a smorgasbord of flavours and nicotine strengths that cater to literally everyone. Whether you’re just dipping your toes into the world of nicotine pouches or are a more seasoned aficionado, VELO's got what you’re looking for. Skimming through VELO’s flavours, you’ll truly feel like a kid in a candy store.
Here’s another thing that makes VELO nicotine pouches unique: the brand’s canisters are pretty much a guidebook for your taste buds. With labels like Heating, Tingling, and Cooling, VELO makes choosing flavours a very intuitive process.
Speaking of those canister aesthetics …
Here’s the first thing to note about VELO nicotine pouches: Don't be surprised if the canister you pick up in one country looks different in another country. See, VELO's design varies depending on where you are. A flavour might have a different design and name in the UK than it does in Sweden or elsewhere in Europe.
Now, onto the range of design(s) these canisters boast! Some canisters are like party animals dressed in bold, vibrant colours, such as Iced Melon, while others like Freeze or Royal Violet maintain a more straightforward look, clad in white with just a splash of coloured lettering.
Then there are the rebels of the bunch—canisters like Orange Spark and Peppermint Storm—that look almost like they belong to another brand. No matter what, though, all VELO canisters are proudly adorned with the brand’s name in bold lettering. That way, you’ll always know when you’re indulging in some delightful VELO nicotine pouches.
VELO nicotine pouches weigh a mere 0.5g for the Mini and a slightly larger 0.7g for the Slim variant. These discreet companions fit snugly beneath your lip, offering a sly and subtle form of indulgence. With a prolonged effect lasting 30 to 45 minutes, these products are designed for endurance.
VELO’s Mini containers hold 18 pouches, while the Slim containers accommodate 20, ensuring you are well-equipped for your daily activities. These numbers pretty much align with industry standards.
We admit it can get a tad confusing navigating the diverse realm of VELO flavours. For instance, in recent years, some LYFT flavours have transitioned over to VELO. And on top of that, certain flavours have different names in Sweden or other parts of Europe than they might in the UK. It’s definitely hard to wrap your head around!
Here’s the good news: VELO is currently attempting to harmonise its operations and product offerings across Europe. Some flavours are bidding farewell, while others are receiving makeovers. Nevertheless, many, many popular choices from the VELO range remain.
Now, let’s transition to the very essence of VELO nicotine pouches—the flavours. First up, we have the timeless VELO Mint, which delivers a refreshing sensation akin to a breath of fresh air. How can mint lovers resist?
Next, there’s the invigorating VELO Lime Flame, which offers a zesty kick to enliven your senses. It’s like having a spicy margarita in a pouch form!
VELO Orange Spark radiates sunshine vibes, infusing zest into a blend that tastes like the ripest and juiciest of Florida oranges. For those seeking an alternative fruity escape, VELO Icy Berries presents a refreshing berry fusion bursting with flavour. There’s a lovely touch of mint in there, too!
If you crave something unconventional, VELO Fresh Jalapeno offers a spicy twist sure to tantalise your taste buds. It’s a flavour for all the thrill seekers out there. And lastly, VELO Mango Flame introduces an exotic, juicy mango essence with a hint of spice that will have you feeling like you’re strolling the beaches of Mexico!
Keep reading to hear more about the specifics of each flavour from our trusted taste testers. There are loads more VELO flavours to experience!
VELO nicotine pouches boast one of the most extensive ranges of strengths available on the market. Whether you prefer a subtle nudge or a robust kick, VELO caters to your needs. The brand starts with a gentle 4mg per pouch option and goes all the way up to a substantial 20mg per pouch, with plenty in between. All in all, VELO has twelve different strength offerings across the countries it serves in Europe. And like the flavours, strength offerings can vary from one country to the next.
Moreover, VELO employs a user-friendly Dot system to indicate pouch strength. Canisters range from a mild 1/4 Dot to a potent 6/6 Dot, providing a comprehensive guide for your flavour and strength journey. The brand also offers canisters in both Mini and Slim formats.
I know, I know—that’s a lot of information to take in. VELO nicotine pouches seriously come in a lot of different formats. So, here’s a quick and simple breakdown to provide more information on VELO’s formats:
Mini 1/4 Dot → 4mg or 5mg of nicotine per pouch
Mini 2/4 Dot → 6mg of nicotine per pouch
Mini 3/4 Dot → 8mg or 10mg of nicotine per pouch
Slim 2/4 Dot → 6mg of nicotine per pouch
Slim 3/4 Dot → 7.9mg or 10mg of nicotine per pouch
Slim 4/4 Dot → 10.9mg or 11mg of nicotine per pouch
Slim 4/6 Dot → 11mg of nicotine per pouch
Slim 5/5 Dot → 14mg of nicotine per pouch
Slim 5/6 Dot → 14mg or 15mg of nicotine per pouch
Slim 6/6 Dot → 17mg or 20mg of nicotine per pouch
The moment we’ve all been waiting for: VELO nicotine pouches. Aside from ZYN, this brand is practically unmatched on the market. VELO has more flavours and more strength offerings than a mere mortal could possibly imagine. That means there’s a little something for everyone. It doesn't matter if your go-to is citrus, mint, spice, cola, or some other flavour—VELO will have it. It’s very easy to see why this brand has become such a titan of the industry!
Before we dive into some reviews from our taste testers, here is how I would rate VELO nicotine pouches:
Taste: ⭐⭐⭐⭐⭐ 5/5
Flavour Range: ⭐⭐⭐⭐⭐ 5/5
Nicotine Strength: ⭐⭐⭐⭐⭐ 5/5
Design: ⭐⭐⭐⭐ 4/5
Overall: ⭐⭐⭐⭐⭐ 4.7/5
We tested VELO nicotine pouches with Stephen, James, and Clare, each of whom has experience with nicotine products. All were amazed by the overall experience.
* The views of the panel are entirely their own and may not reflect the views of Two Wombats
Overall: Everybody in the UK knows VELO. The brand is up there with ZYN in terms of pure popularity. Basically, it’s everyone’s favourite brand, and it’s easy to see why. The flavours are delightful, and so is the strength range. There is so, so much to love about VELO. There are a few flavours in here I’ve never tried, so I’m excited to get down to business!
Taste: ⭐⭐⭐⭐⭐ 5/5
Flavour Range: ⭐⭐⭐⭐⭐ 5/5
Nicotine Strength: ⭐⭐⭐⭐⭐ 5/5
Design: ⭐⭐⭐⭐ 4/5
Overall: ⭐⭐⭐⭐⭐ 4.7/5
Overall: Ah, VELO. The crème de la crème of nicotine pouches. If you enjoy pouches, you enjoy VELO. And you know what? Even if you don’t enjoy pouches, you’ve probably at least heard of VELO. This is quite honestly one of the ultimate brands out there. Their flavour range is unparalleled. The nicotine offerings aren’t half-bad either. Part of me does wish they had a few more super-strong nicotine options, but I can’t complain too much. The design of the canisters is also pretty exceptional.
This whole rebranding business is a tad confusing. Will my favourite flavours still be offered in the UK this time next year? I hope so!
Taste: ⭐⭐⭐⭐⭐ 5/5
Flavour Range: ⭐⭐⭐⭐⭐ 5/5
Nicotine Strength: ⭐⭐⭐⭐⭐ 5/5
Design: ⭐⭐⭐⭐ 4/5
Overall: ⭐⭐⭐⭐ 4.5/5
Overall: I’ve loved VELO for a while now. They are FAR AND AWAY one of the best brands out there. There are so many delectable minty options—how could a minty girl like me not love it? But what I really love about VELO (and what a lot of my friends love too) is their insane strength range. I’ve honestly yet to see another brand that offers this many strengths. It’s so delightful and inclusive!
While I adore VELO’s canister design, I wish they would have less variety. Sometimes I find it difficult to spot their brand, because I'm like, 'Is that another new VELO design?'
Taste: ⭐⭐⭐⭐⭐ 5/5
Flavour Range: ⭐⭐⭐⭐⭐ 5/5
Nicotine Strength: ⭐⭐⭐⭐⭐ 5/5
Design: ⭐⭐⭐⭐⭐ 5/5
Overall: ⭐⭐⭐⭐⭐ 5/5
Stephen: This was refreshingly tangy with a grapefruit kick that's not too overwhelming. Rating: ⭐⭐⭐⭐ 4/5
James: Oh yeah. This provided the citrusy zest I always crave. It’s a fantastic grapefruit punch. Rating: ⭐⭐⭐⭐⭐ 5/5
Clare: Very zesty and delicious! It had some sweet notes to it that I really enjoyed too. Rating: ⭐⭐⭐⭐ 4/5
Overall rating: ⭐⭐⭐⭐ 4.3/5
Stephen: This has long been one of my go-to flavours on the market. It’s abundant with complex berry tastes. Rating: ⭐⭐⭐⭐⭐ 5/5
James: You can taste a lovely mix of berries, but it’s a tad on the sweet side for me. Rating: ⭐⭐⭐ 3/5
Clare: A lovely berry mix! Is that strawberry I detect? Rating: ⭐⭐⭐⭐ 4/5
Overall rating: ⭐⭐⭐⭐ 4/5
Stephen: The mango is rich, ripe, and everything I could wish for in a tropical flavour. Take me to the beach! Rating: ⭐⭐⭐⭐⭐ 5/5
James: A pretty nice tropical sensation, but it’s definitely on the sweeter side. Rating: ⭐⭐⭐ 3/5
Clare: Delightful! It’s so tropical and satisfying. My one complaint would be that it’s a very one-note flavour. Rating: ⭐⭐⭐⭐ 4/5
Overall rating: ⭐⭐⭐⭐ 4/5
Stephen: The Crispy Peppermint from VELO was crisp and refreshing. Loved the sweet notes! Rating: ⭐⭐⭐⭐ 4/5
James: A refreshing and complex mint variety. Reminded me of chomping on candy canes as a young boy. Rating: ⭐⭐⭐⭐ 4/5
Clare: Exactly what I look for in minty flavours! It’s crisp, bold, and utterly refreshing. Rating: ⭐⭐⭐⭐⭐ 5/5
Overall rating: ⭐⭐⭐⭐ 4.3/5
Stephen: This grape flavour is deep and reminiscent of summer fruits. Couldn’t ask for a better grape variety! Rating: ⭐⭐⭐⭐⭐ 5/5
James: It's fruity, yes, but also quite sweet. I find I tend to lean toward VELO’s non-fruit varieties. Rating: ⭐⭐⭐ 3/5
Clare: Juicy and bursting with flavour. Probably would be the perfect accompaniment to a cheese plate! Rating: ⭐⭐⭐⭐ 4/5
Overall rating: ⭐⭐⭐⭐ 4/5
Stephen: This is certainly an exciting flavour … but the jalapeno is too spicy! Rating: ⭐⭐⭐ 3/5
James: I actually don’t love this flavour the way I typically love citrus flavours. The spice is overpowering. Rating: ⭐⭐⭐ 3/5
Clare: I loved the taste of the lime but did not love the jalapeno. An acquired taste, I guess? Rating: ⭐⭐⭐ 3/5
Overall rating: ⭐⭐⭐ 3/5
Stephen: Liquorice is a miss for me more often than not. Today it was again. Rating: ⭐⭐ 2/5
James: There are some very complex herbal notes in here. I actually enjoyed it. Rating: ⭐⭐⭐⭐ 4/5
Clare: Hmm. It’s a unique taste for sure. Wouldn’t say I love or hate it. There is some intense sweet and herbal flavour in here. Rating: ⭐⭐⭐ 3/5
Overall rating: ⭐⭐⭐ 3/5
Stephen: Nice and cool and refreshing. Like stepping into a winter wonderland! Enjoyed it more than many mint flavours out there. Rating: ⭐⭐⭐⭐ 4/5
James: This was downright crisp and invigorating. The only thing that would’ve made it better was a splash of citrus. But that’s just me. ;) Rating: ⭐⭐⭐⭐ 4/5
Clare: Exactly the intense minty blast I adore. It's exhilarating! Rating: ⭐⭐⭐⭐⭐ 5/5
Overall rating: ⭐⭐⭐⭐ 4.3/5
Stephen: The watermelon is subtle, but it’s the peppermint that steals the show! Rating: ⭐⭐⭐⭐ 4/5
James: A promising mix, yet the watermelon makes everything slightly too sweet. I prefer the Freezing Peppermint. Rating: ⭐⭐⭐ 3/5
Clare: What an intoxicating fusion of sweet and mint! I literally could not imagine a more refreshing combination! Rating: ⭐⭐⭐⭐ 4/5
Overall rating: ⭐⭐⭐⭐ 3.7/5
Stephen: There are some delightful sweet and citrus notes in here! Paired with the mint, it made for a pleasant surprise. Rating: ⭐⭐⭐⭐ 4/5
James: Wow. The citrus in Spiffy Spearmint comes through in abundance. I feel charged up right now. Rating: ⭐⭐⭐⭐ 4/5
Clare: A smooth and flavourful mint option. I swear it’s a little bit spicy, too! Rating: ⭐⭐⭐⭐ 4/5
Overall rating: ⭐⭐⭐⭐ 4/5
Stephen: Finally, a tropical escape in a pouch! This pineapple is exactly my kind of adventure. Rating: ⭐⭐⭐⭐⭐ 5/5
James: Rating: There is some tang in here that I liked. But it’s too sweet. ⭐⭐⭐ 3/5
Clare: The pineapple offers a tangy delight that I absolutely love. I suddenly feel the urge to travel somewhere warm. Brilliant! Rating: ⭐⭐⭐⭐ 4/5
Overall rating: ⭐⭐⭐⭐ 4/5
Stephen: The mint overpowers the melon for me. I was yearning for a purely fruity taste. Rating: ⭐⭐⭐ 3/5
James: Interesting concept. I actually found the two flavours balanced well here. Rating: ⭐⭐⭐ 3/5
Clare: These two flavours are balanced so delicately and beautifully! Sweet and spicy at the same time. Bravo, VELO! Rating: ⭐⭐⭐⭐ 4/5
Overall rating: ⭐⭐⭐ 3.3/5
Stephen: I found this to be very similar to Spiffy Spearmint! It was refreshing and slightly sweet. Rating: ⭐⭐⭐⭐ 4/5
James: The notes of citrus in here were delightful. All in all, an invigorating experience reminiscent of chewing on fresh mint. Rating: ⭐⭐⭐⭐ 4/5
Clare: A perfect spearmint tone. Not overpowering at all! Just what I love. Rating: ⭐⭐⭐⭐⭐ 5/5
Overall rating: ⭐⭐⭐⭐ 4.3/5
Stephen: The elderflower offers a unique floral fruitiness I didn't expect to enjoy this much! Was that pear I picked up on? Rating: ⭐⭐⭐⭐ 4/5
James: Notes of lychee came through in this. It wasn’t too sweet, so I enjoyed it. The floral notes are stunning. Rating: ⭐⭐⭐⭐ 4/5
Clare: What a summery little surprise! Now I’m craving an elderflower tea with some honey in it. Rating: ⭐⭐⭐⭐ 4/5
Overall rating: ⭐⭐⭐⭐ 4/5
Stephen: There’s a lot going on in here. It’s pretty minty and citrusy. Perhaps too bold of a flavour for me. Rating: ⭐⭐ 2/5
James: Wow. What an interesting mix. The eucalyptus gives off notes of mint, lemon, and black pepper. I loved it. Rating: ⭐⭐⭐⭐ 4/5
Clare: A minty eucalyptus combination that's absolutely invigorating. This is one of my new adventurous go-tos! Rating: ⭐⭐⭐⭐⭐ 5/5
Overall rating: ⭐⭐⭐⭐ 3.7/5
Stephen: Very similar to VELO’s other spearmint varieties. I enjoyed it but was not blown away. Rating: ⭐⭐⭐3/5
James: Such lovely citrus notes in here. I think I’ve enjoyed all of VELO’s spearmint flavours thus far. Rating: ⭐⭐⭐⭐ 4/5
Clare: VELO’s minty range has been fantastic from top to bottom! Chalk this one up as another winner. Rating: ⭐⭐⭐⭐ 4/5
Overall rating: ⭐⭐⭐⭐ 3.7/5
Stephen: This is exactly what I've been looking for! It’s a juicy, fruity masterpiece. Rating: ⭐⭐⭐⭐⭐ 5/5
James: The grape really pops in your mouth. It’s juicy for sure. But I think they could tone down the sweetness. Rating: ⭐⭐⭐ 3/5
Clare: Vibrant and super juicy! The grape literally EXPLODES in your mouth. Yum! Rating: ⭐⭐⭐⭐ 4/5
Overall rating: ⭐⭐⭐⭐ 4/5
Stephen: A refreshing blend where the lemon subtly complements the mint. It was very enjoyable. Rating: ⭐⭐⭐⭐ 4/5
James: This is literally the perfect balance of citrus and mint. The type of pouch I’ll introduce to all my friends (oh, and I already have). Rating: ⭐⭐⭐⭐⭐ 5/5
Clare: VELO has captured something with this flavour. It strikes a perfect balance of two classic flavours. Rating: ⭐⭐⭐⭐⭐ 5/5
Overall rating: ⭐⭐⭐⭐⭐ 4.7/5
Stephen: A pleasantly surprising burst of mixed berries with a subtle urban twist! The biggest surprise of the day so far for me. Rating: ⭐⭐⭐⭐⭐ 5/5
James: The cherry notes in here are very, very sweet. I like the berry flavours though. Rating: ⭐⭐⭐ 3/5
Clare: What a surprise! I had no idea that “Urban Vibe” meant cherries and berries. Made me pucker my lips in the nicest way possible. Rating: ⭐⭐⭐⭐ 4/5
Overall rating: ⭐⭐⭐⭐ 4/5
Stephen: The cinnamon is too overpowering for my liking! There isn’t much nuance to the flavour. Rating: ⭐⭐⭐ 3/5
James: Ah, yes. Warm and spicy! It’s exactly what you’d expect. Rating: ⭐⭐⭐⭐ 4/5
Clare: A fiery and downright delicious twist on cinnamon. It packs a serious punch! Rating: ⭐⭐⭐⭐ 4/5
Overall rating: ⭐⭐⭐⭐ 3.7/5
Stephen: The iciness in here is refreshing, but I wouldn’t say it was one of my favourite mint flavours from VELO. Rating: ⭐⭐⭐ 3/5
James: This is mint through and through. There is no nuance to it. But that’s not exactly a bad thing. Rating: ⭐⭐⭐ 3/5
Clare: How could you not love this? It’s a mint lover’s dream! So utterly cooling and refreshing. Rating: ⭐⭐⭐⭐⭐ 5/5
Overall rating: ⭐⭐⭐ 3.3/5
Stephen: Too much of a chilling sensation here. I prefer something lighter. Rating: ⭐⭐ 2/5
James: Honestly, this is an incredible mint flavour. The 20mg variety was made for me. Rating: ⭐⭐⭐⭐⭐ 5/5
Clare: Another win for mint lovers! The freezing sensation is absolutely exhilarating. Rating: ⭐⭐⭐⭐⭐ 5/5
Overall rating: ⭐⭐⭐⭐ 4/5
Stephen: Finally! The fusion of berries and frost in Berry Frost is exactly what I've been seeking. Outstanding. Rating: ⭐⭐⭐⭐⭐ 5/5
James: This is one of the better berry-mint concoctions I’ve come across. VELO knows what they’re doing. Rating: ⭐⭐⭐⭐ 4/5
Clare: Simply incredible. Sweet. Minty. Yes, yes, yes! Rating: ⭐⭐⭐⭐⭐ 5/5
Overall rating: ⭐⭐⭐⭐ 4.7/5
Stephen: This was probably my favourite of all VELO’s spearmint varieties. It’s light and slightly sweet. Rating: ⭐⭐⭐⭐ 4/5
James: Hmm. I liked it, but it wasn’t my favourite. There are much better minty options from VELO. Rating: ⭐⭐⭐ 3/5
Clare: A humble yet perfect rendition of spearmint. Exactly what I adore. Rating: ⭐⭐⭐⭐⭐ 5/5
Overall rating: ⭐⭐⭐⭐ 3.7/5
Everybody knows VELO nicotine pouches. It is by and large the most popular brand on the market, right next to ZYN. And the reason behind VELO’s popularity is quite obvious. The brand is bold, daring, and innovative in terms of introducing new flavours and nicotine varieties.
Looking for something spicy and unique? Try one of VELO’s cinnamon-forward flavours. Or do you want something classically minty? Then go for Bright Spearmint! Perhaps you’re a fruit lover? You can’t go wrong with Urban Vibe or Zesty Elderflower. With VELO nicotine pouches, there is truly a little something for everybody.