About Two Wombats
At Two Wombats, we are committed to offering safer alternatives through our ecommerce marketplace. As a fast-growing startup, we are driven by a mission to deliver sustainable, innovative, and consumer-focused solutions. Join our dynamic team to help shape the future of ethical ecommerce.
Role Overview
We are seeking a Performance Marketing Analyst to own and drive Paid Search Campaigns (managing an annual budget of €5m) and Customer Relationship Management (CRM) strategies. This is a hands-on role with a unique mix of strategic, technical, and operational responsibilities, ideal for someone with 2-3 years of digital experience who thrives in a startup environment.
Key Responsibilities
Paid Search Campaign Management
- Develop, implement, and analyze performance marketing strategies to meet ROI and growth goals.
- Oversee and optimize large-scale paid search campaigns (€5m annual budget).
- Conduct keyword research, A/B testing, and audience segmentation to maximize campaign efficiency.
- Provide regular performance reports with actionable insights.
Customer Relationship Management (CRM)
- Develop and execute CRM strategies to enhance customer engagement and retention.
- Analyze customer data to create personalized marketing campaigns.
Strategic & Operational Balance
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Collaborate with leadership to align marketing strategies with business objectives.
- Take ownership of strategy execution, from planning to hands-on implementation.
- Stay updated on digital marketing trends and tools, ensuring Two Wombats remains ahead of the curve.
Qualifications & Experience
- 2-3 years of experience in an ecommerce role.
- Strong analytical skills with proficiency in tools like Google Analytics, Excel, and marketing dashboards.
- Ability to work independently and in a fast-paced, startup environment.
What We Offer
- Competitive salary in line with Irish market standards.
- Opportunities for professional growth in a dynamic and purpose-driven startup.
- Collaborative and supportive work culture with a focus on innovation.
- Flexible working arrangements, including remote options.
How to Apply
If you’re passionate about ecommerce, performance marketing, and making a difference, we’d love to hear from you! Send your CV and a cover letter detailing your experience to careers@twowombats.com with the subject line Performance Marketing Analyst Application.